Tips for Internet Keyword Marketing Success

Idiot Proof Internet Keyword Marketing with Doorway Pages

The crowd of webmasters chanted…"Doorway pages are dead. Long live doorway pages!"

Contradictory? Perhaps. But the idea of keyword marketing using doorway pages is undergoing a dramatic make over in the minds of some savvy webmasters.

So here are four new doorway pointers to hold near and dear. Ideas that can easily catapult you to top search engine ranking.

Internet Keyword Marketing Made Easy

Pointer #1) Purge the old idea of doorway pages from your mind. They are NOT a way to flood search engines with worthless or near duplicate pages with little if any content. The new doorway page is content rich. It is focused on prime cut keywords and tirelessly funnels targeted traffic to your main page.

Maximize Internet Keyword Marketing with Meaty Content

Pointer #2) So you could say with new doorway pages content counts. That means you want to at least give the impression of meaty content - with each page ranging from 250 to 600 words. Chock full of content that revolves around a single two or three-keyword phrase.

No Charge Hint: To bulk up any site maybe this resource will help. Search here for ready made government publications bristling with FREE content to flush out your site. Yeah, believe it or not, the government gives you ready to go content you can easily optimize for your focus keywords - that is again FREE for the taking.

Push Button Easy Keyword Marketing Tool

Doorway Pages Pointer #3) Diligently focus new doorway pages on keyword phrases searchers actually use. Keywords that relate to your theme. Avoiding tricking visitors into clicking over by using misleading, confusing or off topic keywords.

Granted researching such a keyword list takes time. And work. Especially to come up with tightly targeted keyword phrases your customers might use. But the targeted traffic is worth it in the end.

To help you here’s a handy if little known online tool to help you in your quest for appropriate keywords simply called Keyword Research

The thing I like most about this one is you can check out all these search engines…

Altavista	Excite	Google	HotBot
All the Web	Wisenut	MSN	Teoma

…in one place. Giving you a way to effortlessly compile a comprehensive keyword list in minutes.

Phrases Result in Fast Internet Keyword Marketing Success

Pointer #4) When deciding on web site theme keywords for your new doorway pages focus on specifics to all but eliminate your competition. Keeping in mind that all the real action is in the phrases and related phrases.

For instance I can give you a hundred keywords for "roses". You could go with "tea roses" or "grandiflora". There’s also "english roses" and "miniature roses". Not to forget terms like "hardy roses" or "selecting roses".

And you’re right, the keyword "roses" will get the most exposure. But it will probably result in the fewest click throughs too. Not to mention attract the most competition.

Where as if you used "heirloom roses" or "Irene Watts" you will get a more targeted visitor for your antique roses nursery site. While all but eliminating anyone interested in the Guns N' Roses band.

As the rose variety Irene Watts illustrates don’t forget brand names, model numbers, or "street" names. Here you can look to manufacturers or info product developers for ready made help. They will have photos, specs, useful stats, even prewritten articles and other info searchers will eagerly eat up.

Wrap up: Doorway Pages Role in Internet Keyword Marketing

Content heavy "new" doorway pages should be an integral part of any online search engine ranking strategy. Simply make sure the content found on each is unique, useful, and falls under the umbrella of an overall web site theme. Do so and internet keyword marketing success can be yours.

Go Back to Project Optimize Keywords

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