9 Blistering Linking Strategies

Linking Strategies: 9 Things
WebMasters Should Know About a Links Instruction Page

An often overlooked linking strategy is having a helpful links instruction page. Once your site is flying high a good one can make your life much easier.

So here are 9 little known linking strategies webmasters should freely employ when setting up a "Submit Your Site" page.

Remember results from this effort are pure gravy. Because what would be better than getting links to your site unsolicited? Just never assume other sites will link to you in the way you prefer. A simple Links Instructions page insures you get what you want.

Linking Strategies That Make It Easy

1) Is your "Add Your Site" page easy to find? Even better do you have an Add Your Site option in your navigation bar? If not why not? How can people find it if you don’t promote it within your site?

2) Have you combined the words Add URL with your primary keyword phrase and placed it in your heading tag? It goes without saying you should also title the page "Add URL - Primary Keyword". Doing so can help you grab link partners from search engines without lifting a finger.

3) Another profitable linking strategy is to offer precoded cut and paste HTML in a text box and a preview what each will look like? Variety is the spice of life. Some sites like graphic links. Others insist on text only. Others still have their own format. A variety of previewed code makes it easy for link partners to decide.

4) With text links is your primary key word or phrase - or what you want your site to be known for the clickable part of the link? Doing so boosts your reputation for that term.

5) Remember to include Target ="new" in your anchor tag? Do so and your site comes up in a new window. It’s a small courtesy that keeps you from poaching traffic from the host site.

6) It’s not a bad idea to keep the color of any banner ads you offer consistent with your site’s colors.

7) Do you offer standard sized banners? Many sites expect that. Go with 468X60 and 125X125 pixel banners which are easy to create in any decent graphics package. I did mine in about 15 minutes in Photo Impact. While you’re at it reduce the colors to 16 or less. Makes for much smaller and faster loading gifs.

8) Don’t forget proper keyword laden ALT tags in any graphic for obvious reasons. Also use width and height attributes for faster loading.

9) With any graphic, do you have a tiny text link under it? Sure most sites will cut this. But some won’t. It’s a small thing but text links tend to get more clicks that graphic links so it can boost your clickthru rate just a tad.

Don’t forget: Links are darn near forever and always free. So any linking strategies should include doing all you can to make it simple to maximize the number of sites that link to you. That includes easy to find detailed instructions, sample code, and various ways to link up.

Follow these simple linking strategies and in no time your inbound link count will explode.

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