Three Search Engine Optimisation Tactics You MUST Apply NOW if You Want to Be Around LATER!







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Here’s 3 Search Engine Optimisation Tactics You MUST Apply NOW if You Want to Be Around LATER!

If push came to shove and you had to sum up search engine optimisation in 250 words or less which words would you choose?

Not sure? Okay, here’s the ones I’d use. See if you agree.


You see, search engine optimisation that leads to top search engine ranking all comes down to excelling at just three things.


Search Engine Optimisation Point 1:
Engage in relentless pursuit of "on" page optimisation


To that end, make sure you’ve got your target keyword phrase in the…
  • Page title
  • Heading tags <H1, H2, H3> especially the first one on the page.
  • Text of your first paragraph
Sure there are other places to stick ‘em. But emphasize them there and you’re off to a good start when it comes to search engine optimisation.

Search Engine Optimisation Point 2:
Go for all the Page Rank you can get


Page rank comes from links. Anymore the name of the game for links isn’t quantity. It’s quality.

That’s right. Google focuses primarily on the quality of the links that point to your site, not so much the number.

As a general rule then you want to make sure to seek out links from high page rank sites.

Naturally it’s easier to get links from high page rank sites when you have a quality, content heavy site that’s link worthy.

Shoot for high quality high page rank links and in no time your page rank will shoot through the roof.

Finally…


Search Engine Optimisation Point 3:
Get keyword laden link text for inbound links


"Click Here" as link text is the ultimate wasted search engine optimisation opportunity. And we all know link text is a terrible thing to waste. So don’t be guilty of that if you can at all avoid it.

Here’s the trick. When pursuing links get the link text you want by providing the HTML coded link to use. Make sure to include your keyword phrase as the link text. Nothing more. Nothing less.
<A HREF="http://www.yoursite.com/linked2page.htm">focus keyword phrase here </A >
In bound link text helps Google decide what your site is all about. Make sure you make it easy to decide by getting the keywords you want to be known for in the link text. It’s a surefire search engine optimisation tactic.

So there you go. That’s how I’d sum up search engine optimisation in a nutshell. Again, it simply comes down to doing these three things well:

  » Engage in a relentless pursuit of "on" page optimisation
  » Go for all the Page Rank you can get
  » Get keyword laden link text for inbound links

Excel with these three and search engine optimisation success will be yours.



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