search engine ranking seo strategy website marketing
More Title Tag Tricks
You would be surprised how many pages don't use Title and Heading tags.Glance to the upper left corner of your browser and you’ll see pages with titles like "Unnamed", "Default Title", "home page" or something else just as useless. Maybe not as much as I used to see such nonsense. But I still do see pages lacking a legitimate title tags.
While other webmasters cheerfully skip bothering with the heading tag altogether.
Let's say we ignore the heading tag completely you still can’t help but come to this conclusion:
Even thinking about your title tag for 30 seconds or less or sticking nothing but your focus keyword phrase in it gives you a huge advantage over the majority of pages your site is competing with.Doubt it?
Okay well, let me prove it to you. Consider this example:
I searched Google for the term "doll houses". Today it returned 76,700 competing pages.
Doing a search within those results to see how many of them used "doll houses" in the title (using intitle:doll intitle:houses) cut 76,700 down to just 1,810!
Ack! That can’t be right! But doing it another way produced the same result so that must be right.
Geez, this is pretty dramatic stuff.
So much so, 'bout time you’re down to listing 600 and above - all titles on that page of 50 SERPs are pretty much devoid of the term "doll houses".
I don’t know about you, but those results are shocking to me.
Absolutely amazing even.
Makes you think maybe just maybe the title tag alone had something to do with the top ranking sites being where they are. (Or explains why the lesser ranking ones are NOT on top?)
Then too, even though I don’t consider this some deep dark secret for ranking well, evidently it is. Since most apparently don’t have a clue how important the title tag really is.
Can I do anything else to prove to you a properly crafted title tag gives you an instant leg up on most of your competition?
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